So these both turned up within 10 mins of each other today.
Thanks to Adrian, the one from Audi tradition does appear to be NOS! The second one from ebay is also NOS but with some battle scars from storage.
The main problem I see is that they look identical! I was expecting 939 and 940 to be different so wonder if theyve mixed up the packaging at some point - I can't see any part numbers on the trims only the bags they came in. I don't have the car with me to check, but won't be sending the 'spare' back, doesn't make sense for the price I picked them up for.