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Old 6th November 2014, 04:27 PM
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M-A8 M-A8 is offline
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Quote:
Originally Posted by HPsauce View Post
The thing is, most people really don't care about any of those details.
I've lost count of the number of times I've heard (an unspecified demographic ) say the primary factor was the colour.

And, if you're old enough, think back to when the ONLY (and I really mean ONLY) factor was the badge on the back of your company car - L, GL, whatever.

Status (as perceived by the buyer) I suspect is still the biggest factor.
Completely agree with HP

Badge, Look/Size and the possibly Economy for majority of buyers or Power instead of Economy for some
A lot is about the Status, but a lot is about monthly repayment and how well they are brainwashed with the brand/model
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